Thoughtful conversations with the people of Maine

Don't think you'll make a deep, big jump. You just make a tiny 5% of change. You can use this mindset to do everything else.

When we are in a place that is unfamiliar ground to us, then the walls that we typically put up, the barriers, I think are not, we don't have as easy access to that sort of defensive mechanism that we normally would have. And so, again, that I think is where we have growth.

When your perspective shifts of what need isn't being fulfilled, what need is out there, that would make it a lot easier for someone to come in and enjoy.